Proudly born and based right here in Wānaka, Naturally Pawsome was created because we believe mealtime should mean full tummies and genuinely clean bowls—without you needing a degree in animal nutrition just to serve breakfast.

Naturally Pawsome is officially stretching out its paws! Thanks to the incredible support from our local community, we’ve just launched our very first neighbourhood expansion: a brand-new, 24/7 drop box right here in Lake Hawea.

Naturally Pawsome Wanaka A&P Show was electric, drawing a record 45,000 attendees. Highlights included kids in dog costumes, Roger Hamilton’s big win, and heartwarming community moments. The giveaway—two months of free dog food—spurred excitement, while the show’s energy left tails wagging and smiles all around. Grateful for everyone who joined, we’re already planning next year’s return to celebrate our amazing K-9 community. We’ll be back! 🐾

As the year wraps up, it’s the perfect time to look back at what Naturally Pawsome has built — not just as a pet-food brand, but as a passionate little community of dog lovers devoted to better nutrition, better habits, and better days with our four-legged friends.

Wanaka isn’t just a postcard-perfect town; it’s a playground for dogs and their humans. With crystal-clear lakes, rugged alps, and trails that meander like a curious spaniel, you’ll find pawesome adventures without fighting for parking spots (mostly).

From our kitchen to your door every Thursday—Naturally Pawsome refills on your step. Easy meals, big wagging tails. Subscribe, cancel anytime. Available in Albert Town, Hawea, Luggate and Wanaka NZ.

At Naturally Pawsome, sustainability isn’t just a buzzword—it’s how we think about every step of delivering wholesome, nutritious food to your dog.

When Adam started Naturally Pawsome, the aim was simple: make wholesome, nutritious, and affordable pet food right here in Aotearoa.

How prepared are you if something unexpected happens? Natural disasters, sudden injuries, or having to evacuate quickly- these situations can be stressful for everyone, especially your furry friend. The good news is, with a little planning, you can ensure your dog stays safe and cared for during an emergency.